Story Techniques

Learn powerful techniques and tools for crafting, finding, using and sharing stories in a business setting.

• Carry out metaphor elicitation and analyses
• Write an agency research brief or a business report using story
• Conduct anecdote circle research and make sense of complex issues
• Assess organisation narrative application and competence level
• Capture and archive stories
• Use patterns, of story construction and telling
• Move into the digital world on the back of proven story (imagery, symbol, metaphor) techniques
• Tap into the storied nature of Ubuntu

An in-house workshop designed for leaders, coaches,brand managers, learning and development managers. Contact: centserv@iafrica.com

“The storyteller is deep inside every one of us” - Doris Lessing (Nobel Prize acceptance speech, 2008)