The Resource
of 1st Choice
for all business
story tellers
of 1st Choice
for all business
story tellers
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The Resource
of 1st Choice for all business story tellers |
Newsletter 48 Going to fun from Monday to FridayFun at work seems to take a back seat in difficult economic times. Maybe it's time to do the counter-intuitive and introduce (more) fun at work... You donnot have access to view the rest of this newsletter. Register Now for a once off lifetime membership - to access our newsletters, eBook & eWorkBook downloads, articles, audio feeds, self assessment tools and more.
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WHAT'S IN THIS NEWSLETTER NEWS We are offering talks geared towards businesses who realise that work in 2013 is going to be different: - Popular Myths that Undermine Business Success - When NOT to tell your story - Why the triple bottom-line? - Leveraging your customer service value proposition CONTACT US Our membership and subscriber lists show increasing reach into all parts of the world: Africa, Middle East, Far East, Australia and New Zealand, North and South America, Europe NEW
QUOTEABLE QUOTES Prof Howard Gardner (Harvard) “The principal vehicle of leadership is the story: the leader affects individual behavior, thought, and feelings through the stories that he and she tells.” "Forget traditional positioning and brand-centric approaches to marketing. We're now in the 'Age of the Narrative' where the biggest challenge facing companies is how to communicate their story in the most compelling, consistent and credible way possible -- both internally and externally.“ William Ryan, Founding Partner, Portola Strategies "A story is not an accumulation of information strung into a narrative, but a design of events to carry us to a meaningful climax." - Robert McKee "Arriving at Meaning through inherited narratives: This is, I think, the most common and ubiquitous route to meaning... It is ... our first layer of, usually unconscious, meaning". Stephen@appliedjung.com "How sweet a thing it is to wear a crown" - Shakespeare, King Henry VI and "Uneasy lies the head that wears a crown" - Henry IV, FORWARD THIS TO A FRIEND Help us to spread the story-in-business message and forward the email to a friend or colleague who you feel would be interested. BECOME A MEMBER
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